Your website is an invaluable marketing tool for your club. With a few easy tweaks, it could also become a hub for membership sales. Read on to see how.
Genstar Capital joins GI Partners in backing Daxko's mission to help health and wellness businesses run their operations and deliver leading experiences to their members.
Set your fitness club sales team up for success with top-notch training, essential skills and strategies, and effective coaching. Read on for our tips.
The best way to increase referral activity at your health club is to create loyal advocates by telling your brand story. Read on to learn how to share your story.
There’s no limit to how Club Automation's mobile app can increase club safety, efficiency, and overall success.
Tournament hosting is of paramount importance for tennis club management. Here are 5 crucial steps for optimizing the planning process.
Fitness clubs rely heavily on securing new memberships to stay successful. An effective sales script can help clubs increase membership sales and stay on top.
It’s hard to retain members who don’t use your club. Read on to learn how tracking and improving member attendance can positively impact overall retention.
Junior tennis programs are vitally important for a club’s long-term success. Here are 4 important tips for growing your junior tennis offering.
Want the secret to keeping members engaged and coming back for more? Read on to see how to gather member feedback to improve your fitness club.
The state of the club fitness industry is changing rapidly during these times. See where we made it by Q2 2021 in this fitness industry recovery report.
Here are the top 5 fitness club management tasks to automate with the help of a fitness club management software. Read on.
How can you be certain you’re getting the fitness club software support you deserve? Read on for ways to assess your current situation.
Creating a successful tennis club schedule can be difficult for even the most seasoned tennis clubs and tennis program directors. Here's how to tackle it.
To create scalable, successful businesses, fitness club owners need to know where they stand. Having easily accessible data can help them make better decisions for the future.
Should robots (or automated recordings) be calling your members to resolve payment declines? There are some tasks that are better performed by humans.
In the highly competitive fitness industry, innovation and constant evolution are key. To succeed, fitness clubs need to drive new revenue streams to avoid stagnancy and obsoletion.
Utilizing several communication channels is crucial to keeping health club members of all ages and backgrounds engaged. Read on for our guide on the best channels to use and when to use them.
Growing and marketing a tennis club requires a strategic communication plan. Here’s what to ask yourself as you develop your tennis club marketing strategy.
Running a fitness club is no small feat. A comprehensive, integrated management system is essential to streamlining and simplifying processes for staff and members.
When it comes to making decisions for the future of your fitness club, data-driven management can you give a major leg up. Read on to see how.
Grow club membership revenue through Instagram advertising. Read our tactical guide to learn how to kick off your first campaign.
The better you know your club members, the easier it is to sell to them. Here are our top strategies for increasing membership sales with a little discovery.
Here we give a short overview of the club fitness landscape, then discuss how that background has informed four major fitness industry trends that will define the market in the coming year.
It’s important for your staff to make the most out of your club management software investment. Learn how to implement a software training program.
We had the chance to talk with Colby Watkins, Director of Strategic Initiatives and Integrations at Daxko, on three crucial steps to retaining revenue at your club. Check it out here.
Learn to manage a successful tennis club with advice on everything from scheduling to creating an exceptional member experience. Read on for more.
Recruiting, hiring, and retaining health club staff is a challenge. Learn how to do it successfully.
Set your fitness club apart from the competition with a strong health club branding plan designed to bring in new members while increasing trust and loyalty.
Here’s how to make sure each point of contact between your club and your members creates a seamless path to an unrivaled member experience.
For the health and fitness club industry, last year was a year unlike any other. Get our report on how the data shook out after the dust settled.
There’s a lot at stake when making a decision on club management software. Here are three factors to consider at the outset.
A strong sales plan is essential to the success of your health club. Follow these 7 dos and don’ts to maximize the efficiency of your health club sales.
Midtown Athletic Clubs, a world-class fitness and tennis provider with eight clubs across the U.S. and Canada, announced a long-term partnership with Club Automation.
If your health club hasn't optimized your local presence online, you’re missing out on major opportunities for membership sales. Google My Business is key. Learn why.
Learn the best strategies for managing every member of your health club staff, from personal trainers and instructors to sales associates and front desk staff.
Looking for information on the differences between a web application and a web browser application? Check it out here.
At the Fitness Technology Summit, female execs gathered to share their thoughts on why gender diversity is an absolute must when it comes to fitness. Read on.
Here are several considerations for retaining and growing membership numbers by complementing at-home fitness rather than battling against it. Read on.
Here we talk about the importance of Facebook advertising for health and fitness clubs & walk you through the basics of building a campaign. Check it out.
Email marketing remains one of the best ways to interact with your audience, and your email marketing return on investment (ROI) tells you the profitability of your efforts.
Industry leaders Frank Ancharski, Meredith DeAngelis, Katie Bossie, Chris Craytor, and Todd Scartozzi discuss the best ways to re-engage members at your club. Learn more.
Read on for the business case for diversity, equity, and inclusion (DEI) and how adopting a strong DEI plan can increase your bottom line.
You need trusted information to inform the decisions you make at your club. Read our report on club industry data trends from December 2020.
Of all the marketing tactics, email marketing is one you should be leveraging for your health and fitness club. Read on to learn how to get started.
Daxko, Club Automation’s parent company, announced today the expansion of its integrated payments and full service billing offering, Gains Pro. Learn more.
With the start of the new year, there’s plenty that we’re looking forward to and just as much we’re hoping to leave behind. Here's our year-end reflection.
We've outlined five key financial metrics that are essential to reinvigorating your health and fitness club's financial tracking. Read on.
More than 250 of the brightest minds in the health and wellness industry gathered virtually for the 2020 Fitness Technology Summit, a continuation of the renowned Motionsoft Tech Summit. Read on.
For the health and fitness club industry in particular, marketing is especially important. Learn how to set your club apart from the crowd.
Check out health club data trends for November 2020. We see a promising indication that we will not only survive the fourth quarter, but thrive in 2021.
You shouldn’t have to worry that payment declines will mean members walking out the door. Learn about the payments solutions you have at your fingertips.
Your club begins and ends with strong financial management. This blog will help you develop financial best practices - even during uncertain times.
Relationships are essential to every stage of the Member Lifecycle Journey, and technology supercharges these vital member engagement practices by saving club leaders and staff members valuable time. This blog post dives deeper into the Member Lifecycle Journey and explores how each stage can be strengthened by the right club management solution.
While there’s much that goes into managing a gym business, your members are the single most important aspect of your fitness club. Check out the ultimate guide to member engagement for your club.
With such uncertainty and change, you're looking for ways to navigate the waters. See our October Insights and Impact report that helps club leaders like you.
How can you know your health and fitness club's payments are secure? Here we break down payments security so you can evaluate what your club needs.
With a mission to see a fitness alliance in every state, we’ve created our State Fitness Alliance Playbook to fortify the power of unity. Check it out here.
With a year of such uncertainty and change, you're looking for ways to navigate the waters. Check out our Insights and Impact report that helps club leaders like you on that mission.
To know where we’re going, it’s useful to look back at where we’ve been. Let's take a look at the history of payments and relevant terms.
Member experience is crucial to retention, and your website is crucial to member experience. Learn how to use your website to engage your members.
Wondering how to take your club to the next level? We guide you through all the essential parts of running a successful health club.
Setting up and running Google Ads for your health or fitness club can seem daunting, but it doesn't have to be that way. Learn how it's done.
To offer guidance and support during this difficult time in our industry, Club Automation and CSI Spectrum partnered with IHRSA to present the webinar “What’s Your Story?: Shaping Your Fitness Club’s Brand & Value.”
Learn how this health club used a Member Engagement Assistant to engage their community of members during a trying time, and even sell more club offerings.
Club Automation is deeply committed to serving the health and wellness industry and its expansion into Canada allows it to extend its best-in-breed solutions to an even greater community.
The addition of Motionsoft forms an unrivaled set of end-to-end solutions for the club market especially.
Learn how to determine if your prospect engagement efforts are performing at peak levels.
Let's take a look at how personalization can help you better connect with potential members.
Fitness club billing software helps you maintain steady cash flow & streamlines your operations so you can focus on what's important: your members. Read on.
Prospective members need more than one or two points of contact to commit to your club, which is why a strong and tactful follow-up plan is essential to sales effectiveness.
Leads are essential to the future success of your club, and timing is key to lead conversion.
We know clubs are hurting right now. We've been asking ourselves, how to we affect positive change in our clubs & our industry going forward? Catch the conversation here.
Let's look at some reasons to consider small group training at your club.
Did you know that 1 in 3 members will terminate their membership within 30 days of being contacted regarding returned payments from expired or invalid cards?
The Insights and Impact Report is a monthly breakdown of data trends and insights so club leaders like you can make informed decisions.
Listen as Nike Global Master Trainer Joslyn Thompson Rule tells all, sharing lessons in leadership she's learned over the years.
Let’s look at some simple ways you can encourage connection without contact and safely re-open your club.
Supercharge your member experience by putting the power in your member's hands, whether that's giving them power to manage their account or to attend classes virtually.
Check out our Connection without Contact series to ensure you have the touch-free solutions you need to engage your team, manage your facility and power your member experience.
Engaging your team at your fitness club looks different these days. Join us to learn ways to keep your staff engaged and supported during this time.
Join Daxko CEO, Ron Lamb, as he interviews a panel of esteemed military leaders and experts whose entire careers have been built upon a foundation of leading through uncertainty.
Join Group Ex PRO's Shannon Fable as she talks through what it looks like to manage and grow your club's group fitness program.
Ensure you are making the right decisions for the success of your club by knowing the data to look for, how to get it quickly and most importantly, how to understand it.
Club Automation is excited to announce the release of Performance Analytics, the first solution of its kind in the health and fitness club market.
Check out this webinar about re-opening your health and fitness club and how to pivot for the post-pandemic world.
We're excited to introduce this step-by-step guide with standard operating procedures designed specifically for health, wellness, and fitness organizations.
Now more than ever, it is vital for your team to have a strong presence and relationship with your members online. Join us as we talk with New York Times Bestselling Author and co-founder of Brand Builders Group, Rory Vaden, on how you can re-shape your brand and your communication strategy in the post-COVID landscape.
We are partnering with Lendio to assist your club with learning more about and applying for the Paycheck Protection Program (PPP).
During the global pandemic, clubs nationwide have been forced to close their facilities. They now face unique financial challenge, in particular, chargebacks. Compared to March, we've seen the number of chargebacks increase by 89%. It's vital for your team to be confident in best practices for managing chargebacks to protect yourself from losing revenue.
Having a finger on the pulse of your community is key to the success of your organization. As you prepare to re-open your doors, now is a critical time to get your members’ feedback, so that you can make adjustments to your business and recover stronger than ever.
Let's go over some details about what a chargeback is, what the dispute process looks like and how club leaders can best protect their organizations against losing that revenue.
The best member experiences occur when your community is actively engaged and aware of everything you have to offer. Power your club's engagement with Club Automation and Conversica.
The best way to get members back through your doors is personalized, prompt communication. Learn how a member engagement assistant can make that possible at scale.
To help you run an at-home program for your club members, we have organized the following guidance on SugarWOD.
Your facility’s Group Ex program will be a key component of your recovery. After weeks of quarantine, your members are going to be eager to get back to the gym and their group fitness routine! Join us as we discuss ways to keep your fitness community and your group ex team engaged during the COVID-19 crisis, so you can recover stronger than ever.
Club Automation and its family of brands will be hosting a COVID-19 rapid recovery webinar series for clubs. Our goal is to educate and inspire as we lead our communities through this uncertain time period, together.
Join SugarWOD founder, Drew Larsen, as he walks through the value of SugarWOD in helping you roll out a virtual gym experience at your gym, studio, club or facility.
Club Automation recently hosted a COVID-19 planning webinar for health and wellness leaders. Join Club Automation's Co-founder, Jeff VanDixhorn, and the Medical Fitness Association's President, Bob Boone, as we discuss ways to get accurate information quickly, track trends to mobilize quick response and share steps to promote community engagement in the rapidly-changing landscape.
Let’s walk through some ways you can use SMS to improve overall member engagement.