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Tennis Clubs
Pickleball

Here are seven questions you can answer to develop a marketing strategy that drives awareness and growth for your racquet club.

Pickleball

If you want your new pickleball players to stick around, you need to show them your club’s value. Here's how your team can make the best first impression.

Pickleball

Pickleball is booming across the country. Read on for three ways you can use pickleball to boost your club’s retention rates.

Tennis Clubs
Pickleball

There's no denying it now: pickleball is the sport of the moment. Read about how it got started and how it affects your club.

Operations
Fitness Clubs

Wondering how to take your club to the next level? We guide you through all the essential parts of running a successful health club.

Health Clubs
Marketing

We've compiled three steps you can take to maximize your marketing and boost your club’s performance this summer. Check them out.

Tennis Clubs
Health Clubs

Prepare your tennis staff for what's to come this summer. Here are three benefits of using court management software to boost your club’s efficiency.

Health Clubs
Retention

Providing an unrivaled experience means impressing members as soon as they walk through the door. That all starts with the check-in process. Learn tips here.

Health Clubs
Mobile

Giving your members an easy way to interact with your club is crucial for engaging them through the summer season. Read on for how to do it with a mobile app.

Health Clubs
Retention

Summer is around the corner! Check out two strategies for implementing facility access to keep your members coming back this summer.

Operations

Building an informative, thorough, and actionable business case is the best way to help get your hospital board on your side. Grab our template here.

Club Automation News

Daxko announced today that it acquired VFPnext, which joins Motionsoft, Club Automation and CSI Spectrum in the Club Division of Daxko. Learn more.

Marketing
Webinars

Our Director of Enterprise Marketing hosted a webinar for the Medical Fitness Association called "Build Brand Loyalty: Marketing Memberships to Rehab Clients." Watch here.

Insights x Impact

Here we give an overview of the club fitness landscape, then discuss how that background has informed major fitness industry trends that define our future.

Retention

We've compiled 3 tactics you can employ to keep members coming back to your medical fitness facility again and again. Read on.

Marketing
Growth

In Part 1, we looked at how you can build your medical fitness brand externally. Here we talk about how you can use that story for internal branding. Read on.

Growth
Marketing

We've broken down the best ways for your medical fitness center to build an external brand for your customers and an internal brand for your employees. Read on.

Growth
Marketing

Read on for three ways clubs are using AI assistants, to improve engagement and grow revenue.

Growth

We've compiled 3 ways to kickstart new offerings at your medical fitness facility. Read on to learn how you can grow your community.

Operations
Growth
Fitness Clubs

We’ve compiled the best ways to position your club against competing clubs in sales conversations and marketing materials. Read on.

Mobile

After a popular presentation at IHRSA last month, Senior Product Manager Jordan Pflederer provided more insight into the creation of the mobile app. Check it out.

Operations

Learn everything you need to know about sales prospecting at your health and fitness club, from why it's important to how you can become better at it.

Marketing

Your website is an invaluable marketing tool for your club. With a few easy tweaks, it could also become a hub for membership sales. Read on to see how.

Club Automation News

Genstar Capital joins GI Partners in backing Daxko's mission to help health and wellness businesses run their operations and deliver leading experiences to their members.

Fitness Clubs

Set your fitness club sales team up for success with top-notch training, essential skills and strategies, and effective coaching. Read on for our tips.

Marketing

The best way to increase referral activity at your health club is to create loyal advocates by telling your brand story. Read on to learn how to share your story.

Mobile
Retention

There’s no limit to how Club Automation's mobile app can increase club safety, efficiency, and overall success.

Tennis Clubs

Tournament hosting is of paramount importance for tennis club management. Here are 5 crucial steps for optimizing the planning process.

Operations

Fitness clubs rely heavily on securing new memberships to stay successful. An effective sales script can help clubs increase membership sales and stay on top.

Retention

It’s hard to retain members who don’t use your club. Read on to learn how tracking and improving member attendance can positively impact overall retention.

Tennis Clubs

Junior tennis programs are vitally important for a club’s long-term success. Here are 4 important tips for growing your junior tennis offering.

Growth
Operations
Fitness Clubs

Want the secret to keeping members engaged and coming back for more? Read on to see how to gather member feedback to improve your fitness club.

Insights x Impact

The state of the club fitness industry is changing rapidly during these times. See where we made it by Q2 2021 in this fitness industry recovery report.

Marketing
Fitness Clubs

Here are the top 5 fitness club management tasks to automate with the help of a fitness club management software. Read on.

Health Club Software
Fitness Clubs

How can you be certain you’re getting the fitness club software support you deserve? Read on for ways to assess your current situation.

Tennis Clubs

Creating a successful tennis club schedule can be difficult for even the most seasoned tennis clubs and tennis program directors. Here's how to tackle it.

Growth
Operations

To create scalable, successful businesses, fitness club owners need to know where they stand. Having easily accessible data can help them make better decisions for the future.

Retention
Finance

Should robots (or automated recordings) be calling your members to resolve payment declines? There are some tasks that are better performed by humans.

Growth

In the highly competitive fitness industry, innovation and constant evolution are key. To succeed, fitness clubs need to drive new revenue streams to avoid stagnancy and obsoletion.

Marketing
Health Clubs
Retention

Utilizing several communication channels is crucial to keeping health club members of all ages and backgrounds engaged. Read on for our guide on the best channels to use and when to use them.

Tennis Clubs
Growth
Marketing

Growing and marketing a tennis club requires a strategic communication plan. Here’s what to ask yourself as you develop your tennis club marketing strategy.

Health Club Software

Running a fitness club is no small feat. A comprehensive, integrated management system is essential to streamlining and simplifying processes for staff and members.

Fitness Clubs
Operations

When it comes to making decisions for the future of your fitness club, data-driven management can you give a major leg up. Read on to see how.

Marketing
Growth

Grow club membership revenue through Instagram advertising. Read our tactical guide to learn how to kick off your first campaign.

Growth

The better you know your club members, the easier it is to sell to them. Here are our top strategies for increasing membership sales with a little discovery.

Staff
Health Club Software

It’s important for your staff to make the most out of your club management software investment. Learn how to implement a software training program.

Finance
Operations
Growth

We had the chance to talk with Colby Watkins, Director of Strategic Initiatives and Integrations at Daxko, on three crucial steps to retaining revenue at your club. Check it out here.

Tennis Clubs
Operations

Learn to manage a successful tennis club with advice on everything from scheduling to creating an exceptional member experience. Read on for more.

Staff

Recruiting, hiring, and retaining health club staff is a challenge. Learn how to do it successfully.

Marketing

Set your fitness club apart from the competition with a strong health club branding plan designed to bring in new members while increasing trust and loyalty.

Retention

Here’s how to make sure each point of contact between your club and your members creates a seamless path to an unrivaled member experience.

Insights x Impact

For the health and fitness club industry, last year was a year unlike any other. Get our report on how the data shook out after the dust settled.

Health Club Software

There’s a lot at stake when making a decision on club management software. Here are three factors to consider at the outset.

Growth

A strong sales plan is essential to the success of your health club. Follow these 7 dos and don’ts to maximize the efficiency of your health club sales.

Club Automation News

Midtown Athletic Clubs, a world-class fitness and tennis provider with eight clubs across the U.S. and Canada, announced a long-term partnership with Club Automation.

Marketing

If your health club hasn't optimized your local presence online, you’re missing out on major opportunities for membership sales. Google Business Profile is key. Learn why.

Staff

Learn the best strategies for managing every member of your health club staff, from personal trainers and instructors to sales associates and front desk staff.

Health Club Software

Looking for information on the differences between a web application and a web browser application? Check it out here.

Operations

At the Fitness Technology Summit, female execs gathered to share their thoughts on why gender diversity is an absolute must when it comes to fitness. Read on.

Operations

Here are several considerations for retaining and growing membership numbers by complementing at-home fitness rather than battling against it. Read on.

Marketing

Here we talk about the importance of Facebook advertising for health and fitness clubs & walk you through the basics of building a campaign. Check it out.

Marketing

Email marketing remains one of the best ways to interact with your audience, and your email marketing return on investment (ROI) tells you the profitability of your efforts.

Retention

Industry leaders Frank Ancharski, Meredith DeAngelis, Katie Bossie, Chris Craytor, and Todd Scartozzi discuss the best ways to re-engage members at your club. Learn more.

Diversity, Equity, and Inclusion

Read on for the business case for diversity, equity, and inclusion (DEI) and how adopting a strong DEI plan can increase your bottom line.

Insights x Impact

You need trusted information to inform the decisions you make at your club. Read our report on club industry data trends from December 2020.

Marketing

Of all the marketing tactics, email marketing is one you should be leveraging for your health and fitness club. Read on to learn how to get started.

Club Automation News
Finance

Daxko, Club Automation’s parent company, announced today the expansion of its integrated payments and full service billing offering, Gains Pro. Learn more.

Club Automation News

With the start of the new year, there’s plenty that we’re looking forward to and just as much we’re hoping to leave behind. Here's our year-end reflection.

Club Automation News

More than 250 of the brightest minds in the health and wellness industry gathered virtually for the 2020 Fitness Technology Summit, a continuation of the renowned Motionsoft Tech Summit. Read on.

Finance

We've outlined five key financial metrics that are essential to reinvigorating your health and fitness club's financial tracking. Read on.

Marketing

For the health and fitness club industry in particular, marketing is especially important. Learn how to set your club apart from the crowd.

Insights x Impact

Check out health club data trends for November 2020. We see a promising indication that we will not only survive the fourth quarter, but thrive in 2021.

Finance

You shouldn’t have to worry that payment declines will mean members walking out the door. Learn about the payments solutions you have at your fingertips.

Finance
Operations

Your club begins and ends with strong financial management. This blog will help you develop financial best practices - even during uncertain times.

Retention

Relationships are essential to every stage of the Member Lifecycle Journey, and technology supercharges these vital member engagement practices by saving club leaders and staff members valuable time. This blog post dives deeper into the Member Lifecycle Journey and explores how each stage can be strengthened by the right club management solution.

Retention

While there’s much that goes into managing a gym business, your members are the single most important aspect of your fitness club. Check out the ultimate guide to member engagement for your club.

Insights x Impact

With such uncertainty and change, you're looking for ways to navigate the waters. See our October Insights and Impact report that helps club leaders like you.

Finance

How can you know your health and fitness club's payments are secure? Here we break down payments security so you can evaluate what your club needs.

Club Automation News
Operations

With a mission to see a fitness alliance in every state, we’ve created our State Fitness Alliance Playbook to fortify the power of unity. Check it out here.

Insights x Impact

With a year of such uncertainty and change, you're looking for ways to navigate the waters. Check out our Insights and Impact report that helps club leaders like you on that mission.

Finance

To know where we’re going, it’s useful to look back at where we’ve been. Let's take a look at the history of payments and relevant terms.

Marketing

Member experience is crucial to retention, and your website is crucial to member experience. Learn how to use your website to engage your members.

Marketing

Setting up and running Google Ads for your health or fitness club can seem daunting, but it doesn't have to be that way. Learn how it's done.

Marketing

To offer guidance and support during this difficult time in our industry, Club Automation and CSI Spectrum partnered with IHRSA to present the webinar “What’s Your Story?: Shaping Your Fitness Club’s Brand & Value.”

Customer Story

Learn how this health club used a Member Engagement Assistant to engage their community of members during a trying time, and even sell more club offerings.

Club Automation News

Club Automation is deeply committed to serving the health and wellness industry and its expansion into Canada allows it to extend its best-in-breed solutions to an even greater community.

Club Automation News

The addition of Motionsoft forms an unrivaled set of end-to-end solutions for the club market especially.

Marketing

Learn how to determine if your prospect engagement efforts are performing at peak levels.

Marketing
Growth

Let's take a look at how personalization can help you better connect with potential members.

Finance

Fitness club billing software helps you maintain steady cash flow & streamlines your operations so you can focus on what's important: your members. Read on.

Retention
Growth

Prospective members need more than one or two points of contact to commit to your club, which is why a strong and tactful follow-up plan is essential to sales effectiveness.

Retention
Finance

Leads are essential to the future success of your club, and timing is key to lead conversion.

Club Automation News

We know clubs are hurting right now. We've been asking ourselves, how to we affect positive change in our clubs & our industry going forward? Catch the conversation here.

Growth
Operations

Let's look at some reasons to consider small group training at your club.

Finance

Did you know that 1 in 3 members will terminate their membership within 30 days of being contacted regarding returned payments from expired or invalid cards?

Insights x Impact

The Insights and Impact Report is a monthly breakdown of data trends and insights so club leaders like you can make informed decisions.

COVID-19
Operations
Staff

Listen as Nike Global Master Trainer Joslyn Thompson Rule tells all, sharing lessons in leadership she's learned over the years.

Operations
COVID-19
Webinars

Let’s look at some simple ways you can encourage connection without contact and safely re-open your club.

COVID-19
Operations
Webinars

Supercharge your member experience by putting the power in your member's hands, whether that's giving them power to manage their account or to attend classes virtually.

COVID-19
Retention
Webinars

Check out our Connection without Contact series to ensure you have the touch-free solutions you need to engage your team, manage your facility and power your member experience.

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