The best CRM integrations for streamlined health club operations

Running a health club today goes far beyond offering great workouts and modern facilities. Operators are expected to keep members engaged, streamline internal processes, and make data-driven decisions that support long-term growth. That’s where the best CRM integrations for health club software come into play.

Your core club management system keeps daily operations moving, but CRM integrations enhance how you communicate with members, track engagement, and support retention across one or many locations. When implemented correctly, these integrations help clubs work smarter, reduce manual effort, and deliver more consistent member experiences.

Below, we explore some of the best CRM integrations for health club software, including an engagement solution built specifically for Daxko Club Automation customers: Daxko Engage Pro.

A CRM system is most effective when it works alongside your health club software—not as a disconnected tool. Integrated CRM solutions help clubs:

• Centralize member communication and interaction history
• Automate confirmations, reminders, and follow-ups
• Maintain consistent engagement across multiple locations
• Reduce administrative workload for staff
• Gain better visibility into member responsiveness and activity

For enterprise and multi-location clubs, CRM integrations help replace fragmented processes with a more connected, scalable approach to member engagement.

Daxko Engage Pro

Engage Pro is designed specifically for fitness and wellness organizations and integrates directly with the Club Automation platform. Rather than functioning as a traditional sales-focused CRM, Daxko Engage Pro focuses on member engagement, communication, and retention.

Key capabilities include:

• Native integration with Club Automation member data
• Automated confirmations, reminders, and follow-up messages
• Communication via SMS, email, and mobile notifications
• Campaign support for classes, events, and club initiatives
• Engagement tools that help keep members informed and connected

Why it fits Club Automation customers:
Engage Pro works within the Club Automation ecosystem, eliminating the need for disconnected systems or duplicate data. It helps clubs deliver timely, relevant communication while supporting consistent engagement across locations.

Salesforce

Salesforce is a well-known enterprise CRM platform with extensive customization and reporting capabilities. When integrated with health club software, it can support:

• Lead and prospect management
• Automated workflows for sales and service teams
• Advanced analytics and reporting

Best for:
Large enterprise fitness organizations with dedicated CRM resources and complex data requirements.

Mindbody CRM

Mindbody includes CRM-style functionality within its broader wellness platform. Common capabilities include:

• Automated email and SMS communication
• Member profiles with engagement history
• Integration with scheduling and booking tools

Best for:
Boutique studios or wellness-focused businesses already operating within the Mindbody ecosystem.

Club OS

Club OS is designed specifically for gym sales and lead management. When integrated with club management systems, it supports:

• Lead follow-ups and sales workflows
• Staff communication templates
• Prospect tracking tied to tours and conversions

Best for:
Clubs prioritizing lead conversion and sales process automation.

Daxko Zen Planner

Daxko Zen Planner combines member management with CRM-style tools, including:

• Attendance and engagement tracking
• Automated renewal and reminder communications
• Integration with billing and scheduling

Best for:
Smaller gym boutiques or speciality fitness businesses seeking an all-in-one solution.

Keap (formerly Infusionsoft)

Keap focuses on marketing automation and lead nurturing. Integrated with health club software, it can provide:

• Automated email and SMS campaigns
• Segmented outreach based on behavior
• Sales and marketing workflow automation

Best for:
Clubs with a strong marketing focus and the ability to manage advanced automation.

GymMaster CRM

GymMaster includes CRM features as part of its club management offering, such as:

• Automated membership reminders
• Member communication via SMS and email
• Reporting on attendance and engagement

Best for:
Small to mid-sized gyms looking for simplicity and basic automation.

When evaluating the best CRM integrations for health club software, consider:

• Does it integrate cleanly with your existing club management system?
• Is it designed specifically for fitness operations?
• Can it scale across multiple locations?
• Does it reduce manual work for staff?
• Does it support timely, relevant member communication?

For clubs using Club Automation, Engage Pro stands out as a native, fitness-focused engagement solution that supports retention and communication without unnecessary complexity.

CRM integrations are now essential for fitness businesses that want to grow efficiently and stay competitive. The right integration helps you engage members consistently, reduce operational friction, and support long-term retention.

Request a demo to see how Club Automation and Engage Pro work together to streamline health club operations and elevate member engagement.